Do Not Sell or Share My Personal Info

Notice to the Residents of the Below Identified States Regarding Right to Opt-Out of the Sale or Sharing of Personal Information

EXPLANATION OF RIGHT OF CALIFORNIA RESIDENTS TO OPT-OUT OF SALE OR SHARING OF PERSONAL INFORMATION:

If you are a California resident (“California Consumer” or “you” or “your”), you have the right to opt-out of the “sale” or “sharing” of your personal information under the California Consumer Privacy Act of 2018 (“CCPA”) and the California Privacy Rights Act of 2020 (“CPRA”) (collectively, “California CCPA/CPRA”). This right is known in the CCPA/CPRA as a California Resident’s “right to opt-out of the sale or sharing.”

Under the California CCPA/CPRA: (i) “sell,” “selling,” “sale,” or “sold,’’ means selling, renting, releasing, disclosing, disseminating, making available, transferring, or otherwise communicating” any personal information to a third party “for monetary or other valuable consideration”; and (ii) “share,” “shared,” or “sharing” means “sharing, renting, releasing, disclosing, disseminating, making available, transferring, or otherwise communicating” any personal information a third party“ for cross-context behavioral advertising, whether or not for monetary or other valuable consideration, including transactions between a business and a third party for cross-context behavioral advertising for the benefit of a business in which no money is exchanged”.

EXPLANATION OF RIGHTS OF COLORADO, CONNECTICUT, OREGON, TEXAS, UTAH, AND VIRGINIA RESIDENTS TO OPT-OUT OF PROCESSING YOUR PERSONAL DATA FOR TARGETED ADVERTISING OR PROFILING OR TO OPT-OUT OF THE SALE OF YOUR PERSONAL DATA:

If you are a Colorado, Connecticut, Oregon, Texas, Utah, or Virginia resident (“you” or “your” or, as the case may be, a “Colorado Resident”, “Connecticut Resident”, “Oregon Resident”, “Texas Consumer”, “Utah Resident” or “Virginia Resident”), you may have the right to opt-out of the processing of your Personal Data for targeted advertising or profiling and/or opt-out of the sale of your Personal Data under, as applicable: (i) the Colorado Privacy Act (the “Colorado CPA”); (ii) the Connecticut Data Privacy Act, Public Act. No. 22-14 (the “Connecticut CDPA”); (iii) the Oregon Consumer Privacy Act (the “Oregon OCPA”), (iv) the Texas Data Privacy And Security Act (the “Texas TDPSA”); (v) the Utah Consumer Privacy Act (the “Utah UCPA”); or (vi) the Virginia Consumer Data Protection Act, as amended (the “Virginia VCDPA”)

WAYS WE MAY “SELL” OR “SHARE” PERSONAL INFORMATION

2ND STREET USA, INC., a Delaware corporation doing business in California as 2ND Street Retailers, (“Company” or “we” or “us” or “our”) may be deemed to “sell” or “share” (as defined under the California CCPA/CPRA) a California Resident’s personal information, or may be deemed to “sell” the personal information of a Colorado Resident’s, Connecticut Resident’s, Oregon Resident’s, Texas Consumer’s, Utah Resident’s or Virginia Resident’s under (as applicable) the Colorado CPA, Connecticut CDPA, Oregon OCPA, Texas TDPSA, Utah UCPA or Virginia VCDPA, as a result of one or more of the following activities:

• Personal information may be shared, disclosed or distributed for any one or more of the following purposes between and/or amongst us and/or one or more of our parent entity, our subsidiary, and/or our other affiliates, or with any of their employees, officers, directors, or other agents (collectively referred to as “Affiliates”) for the following activities:
1. To allow us to provide you with the products/services you have requested from us or any Affiliates, or to otherwise complete the transactions for which the personal information was collected by us or any Affiliates. Please note that if you exercise your right to opt-out of the sale or sharing of personal information between our Affiliates, it could impact our operational ability to provide you with some or all of our products/services that you have requested from us; and
2. To assist us in creating marketing profiles, gathering market or industry analysis, delivering targeted advertisements, or otherwise promoting our business.
3. To assist them with making measures and steps to protect against fraud, unauthorized transactions, harassment, shoplifting, and other criminal activity and for the enforcement of security protocols at Our stores.
• We may use analytics tools or services provided by a third party data analytics service provider (”Data Analytics Providers“) or we may use one of their tools, such as, but not limited to Shopify, or Google Analytics (“Data Analytics Tools or Services”). These Data Analytics Providers and/or Data Analytics Tools or Services may collect certain personal information in order to assist us in creating marketing profiles, gathering market or industry analysis, delivering targeted advertisements, or otherwise promoting the business of the Company.
• We may hire or work with 3rd party advertising companies or marketing companies (“Advertising Network”) and share with our Advertising Network the following types of personal information: (a) identifiers; (b) Internet network activity information; (c) commercial information; and/or (d) inferences drawn from the categories described above. Our Advertising Network may use this personal information to assist us in providing you or other parties with advertisements, marketing, or other information that we think may be of interest to you or to others.

We, however, do not “sell” or “share” personal information of a California Consumer if we have actual knowledge that the California Consumer is less than 16 years of age, unless (in accordance with the California CCPA/CPRA) the California Consumer, in the case of consumers at least 13 years of age and less than 16 years of age, or the consumer’s parent or guardian, in the case of consumers who are less than 13 years of age, has affirmatively authorized the sale or sharing of the California Consumer’s personal information.

HOW YOU CAN EXERCISE YOUR RIGHT TO OPT-OUT OF SALE OR SHARING OF PERSONAL INFORMATION

A California Consumer, Colorado Resident, Connecticut Resident, Oregon Resident, Texas Consumer, Utah Resident or Virginia Resident (as the case may be and pursuant to, as applicable, the California CCPA/CPRA, the Colorado CPA, the Connecticut CDPA, the Oregon OCPA, the Texas TDPSA, the Utah UCPA or the Virginia VCDPA) can opt-out of the sale or sharing of their personal information by submitting their request to that effect to the Company by using either of the following methods:

1. By calling the Company toll free at 888-511-1513 .
2. By emailing the Company at 2ndstreetusa_official@2ndstreetusainc.com with the subject “Consumer Request.”
3. By using the toggle on our Website to inform the Company that you have elected to opt out of the “selling or sharing” of your Personal Information.

OTHER NOTICES

After submitting or communicating your request to opt-out of the sale or sharing of your personal information, the Company has the right to send a follow up communication to you in order to: (i) have you verify your identity; and (ii) otherwise verify the authenticity of the request and its applicability to the California CCPA/CPRA or other applicable privacy law. It is important that you provide a valid email address in order for us to be able to verify and process your request. We cannot respond to, process, or complete your request if: (i) you do not follow the instructions provided in any such follow-up communication(s); or (ii) we cannot verify your identity or authority to make the request or confirm that the personal information relates to you.

The following is a link to the Company’s full Privacy Policy (the “Company’s Privacy Policy”).

The Company also hereby informs its Users, as such term is defined in the Company’s Privacy Policy, that if you do exercise your right to opt—out of the sale or sharing of your personal information pursuant to this notice, it is possible that such election may impact the ability of the Company to continue its interaction with a User, including without limitation impacting the ability of the Company to provide the Company’s products/services (as such term is defined in the Company’s Privacy Policy and Terms of Use).